The first time I stumbled across a short clip of Sorav Jain explaining how small businesses could build a brand using nothing but creativity and consistency. No expensive cameras, no complicated jargon — just pure, honest advice. That’s when I realized why so many young marketers look up to him. Today, Sorav isn’t just a digital marketer. He’s one of those rare people who turned digital marketing into a story about people, learning, and growth. Where It All Began Sorav jain’s story starts the way most success stories do — with curiosity. When he was still in his teens, around 17, he began writing SEO articles and learning how Google rankings worked. Back then, the internet wasn’t the giant we know today. But Sorav already saw where it was headed. While his friends were discovering Orkut and early Facebook, he was busy exploring keywords, blogs, and backlinks. That early hands-on experience shaped the marketer he would become. After college at Loyola in Chennai, Sorav went to Leeds University Business School in the UK, where he earned a Master’s in International Marketing Management. The degree gave him a global perspective, but his heart remained focused on India — a country where digital potential was just beginning to explode. echoVME Digital — The Start of Something Big When Sorav returned home, he didn’t want to join a corporate job. He wanted to build something of his own. That’s how echoVME Digital came into existence — a small agency with a big dream. At a time when many businesses were still trying to figure out what “digital presence” meant, echoVME started running creative campaigns that felt real, human, and full of personality. Over time, the agency worked with top brands like Bosch India, Ramco Systems, Manyavar, and Oliva Clinic. What made their campaigns stand out wasn’t just creativity — it was clarity. Sorav always said that marketing should connect, not confuse. And he built an agency that lived by that idea. Digital Scholar — Changing How India Learns Marketing After running echoVME for years, Sorav noticed something missing. There were hundreds of digital marketing courses out there, but very few people were learning how things actually worked in the real world. So, in 2019, he decided to fix that He launched Digital Scholar, a digital marketing institute that feels more like a live agency than a classroom. Students don’t just read theory — they handle real campaigns, work in teams, and create strategies that get tested immediately. Within a few years, more than 300,000 learners have completed training with Digital Scholar — from fresh graduates and entrepreneurs to marketing professionals who wanted to upgrade their skills. The institute has even launched a 1-Year AI-Powered MBA in Digital Marketing in collaboration with Woolf University, proving that Sorav’s always thinking one step ahead. Author, Speaker, and the Teacher Everyone Wishes They Had Beyond his institutes and agencies, Sorav has another passion — sharing knowledge in every possible form. He has written books like Become a Brand, Sold Out, Houseful, and 101 Content Marketing Tips. Each of them is filled with real-life stories, small failures, and lessons he’s learned over the years. They don’t sound like textbooks; they sound like a friend guiding you through the chaos of digital marketing. He’s also a sought-after speaker and mentor, having spoken at events like IIM Kozhikode, LIBA, and NASSCOM. Whether he’s addressing students or CEOs, his message is the same — don’t chase perfection, chase progress. Why Sorav Stands Out Spend five minutes on his Instagram or YouTube and you’ll see why people trust him. He’s not pretending to be someone else. He’s approachable, grounded, and open about what works and what doesn’t. Here’s what really sets him apart: For him, marketing isn’t about numbers; it’s about impact. The Legacy He’s Building What Sorav has done goes far beyond running a few successful ventures. He’s built a bridge — between knowledge and opportunity. Through his work, he’s helped countless people find careers, confidence, and financial independence through digital skills. His focus now is on blending creativity with artificial intelligence. He wants the next generation of marketers to understand that AI should enhance creativity, not replace it. In a way, Sorav’s journey mirrors the evolution of marketing itself — from manual to digital, and now from digital to intelligent. Final Thoughts It’s rare to find someone who understands both the science and the soul of marketing. Sorav Jain is one of those people. From writing SEO blogs as a teenager to running India’s leading marketing academy, he’s lived every stage of the digital revolution. What I personally admire about him is his consistency. He keeps learning, keeps experimenting, and keeps sharing — without losing his grounded approach. If you’re someone trying to figure out your space in the digital world, Sorav’s story is proof that you don’t need to have it all figured out. You just need to start, stay curious, and show up every day. Because in the end, success online isn’t about algorithms — it’s about authenticity. And that’s something Sorav Jain has mastered beautifully.
Category: Uncategorized
Control the Sun? The UAE’s 2025 Solar Vision – Breakthrough or Disaster
Imagine being able to turn night into day ! The United Arab Emirates (UAE), in partnership with U.S.-based startup Reflect Orbital, is backing a innovative project to redirect sunlight from space back to Earth using satellite-mounted mirrors. This radical concept could reanalyze how we think about energy, climate, and even time itself. What is Reflect Orbital? Reflect Orbital is a California-based startup developing a futuristic satellite system to beam sunlight from space to Earth in real time. Rather than storing solar energy in batteries or panels, Reflect Orbital’s approach reflects live sunlight using satellite-mounted mirrors. For more information about Reflect Orbital click here. What is UAE’s Sunlight Redirection Project? Reflect Orbital position a fleet of lightweight mirrors (solar reflectors) in low-Earth orbit. These orbiting mirrors collect sunlight and focus it onto specific ground stations, enabling continuous illumination-even after sunset. How it works? Why Redirect Sunlight? The motivations behind the project are both practical and innovative: Why the UAE Is Leading This Innovation The following table presents a detailed comparison of benefits and challenges of projects Benefits Challenges Boost renewable energy generation without storage. Precision control of satellite mirrors is complex Reduce dependency on traditional lighting infrastructure. Cost of satellite deployment is still high Enable light-on-demand in humanitarian and military contexts. Environmental concerns, such as potential light pollution and its effects on wildlife Offer new urban planning tools for lighting and energy efficiency. Cloud cover and atmospheric interference can reduce reflected light efficiency Not Geoengineering, But Still Controversial It’s important to differentiate Reflect Orbital’s plan from “solar geoengineering,” which involves reflecting sunlight away from Earth to reduce global warming. UAE’s vision, in contrast, is about delivering more sunlight to Earth. While not aimed at climate cooling, it raises concerns about human interference with natural systems it may be risky if it fail it give a dangerous result for human life. Global Reaction for Project The project has received over 10,000 inquiries from governments, utilities, and private sectors. While some experts are cautiously optimistic, others express skepticism, calling it overly ambitious or even impossible with current technology. It’s clever, but we need to be realistic about precision and practicality,” said one researcher. Yet, for a region like the UAE – which is actively investing in clean energy innovation – this kind of moonshot thinking aligns with its broader vision for sustainability and leadership in climate-tech. Final Thoughts UAE’s sunlight redirection project is still in its initial phase, and its real-world application is yet to be proven. But it represents something bigger: humanity’s growing ambition to not just use technology, but to reshape nature itself. Whether this becomes a leap toward sustainable innovation or a cautionary tale depends on how thoughtfully it’s developed and governed. Would you want sunlight on demand? Or does that power feel too risky? Yes, bring it on! It feels too risky Depends on who controls it Not sure, but sounds cool Submit Read tech and lifestyle related blogs https://lifeandtecnology.com.
Cyberattacks Revealed: The Shocking Truth Behind 2025’s Digital Threats
These days, it’s hard to imagine life without technology, whether you’re in India or anywhere else in the world. How businesses are run, how cities are in operation, and how we shop for the groceries all have it twisted in. We depend on the digital world more than ever now. It offers many conveniences. It does introduce grave dangers, even so. We now live and then work much more online. Cyberattacks along with digital threats are more common because of this. That is why it is that we must protect our online presence just as much as we use it. Ransomware gangs are becoming more advanced, as they target large corporations and smaller businesses in addition to even important services. Phishing scams evolve; recent social engineering stats prove they now fool even tech-savvy people. To understand current threats constitutes a first step, for the digital battlefield is constantly shifting, toward protection of ourselves plus our digital lives. The financial impact of cyber attacks Cyber attacks are not just security risks—they’re expensive. Consider these alarming statistics: Top Cyber Attacks Threats in 2025 In 2025, the cybersecurity landscape continues to evolve with emerging threats and advanced attack methods. 1. Major AI-Driven Cyberattacks 2. Social Engineering 3. Ransomware Ransomware is a type of computer virus that locks computer your or files and tells you to pay money to get them back. It like a digital kidnapper: it takes your important photos, documents, or even your whole computer, and won’t let you use them unless you pay a ransom (usually in cryptocurrency). If no restoration backups are available ransomware attacks are terrible on a personal and organizational level, resulting in severe losing a lot of money and even availability of operations, apart from the loss of data. There has been an improvement in ransomware in the last year, and it is gaining more ground with steps on well-thought-out attacks as the attackers are doing deep search to demand high ransom. 4.Third-Party Exposure Third-party exposure happens when a vendor or service provider that the business is working with experiences a related security incident that impacts the business. This can be anything from a data breach or losing money or downtime, even if the company’s system was not under attack. Weak vendor security, software supply chain attacks, stolen credentials, insecure application programming interfaces, and insecure remote access controls are some of the common culprits. To mitigate these potential risks, businesses must avoid excessive information sharing based on strict vendor security assessments, limit data shared based on contracts with well-defined security clauses, conduct regular vendor audits, and implement principles of zero-trust systems, financial damage, or reputation loss. 5.State-Sponsored Attacks State-sponsored attacks are cyberattacks carried out or supported by a government. Their goals often include spying, stealing data, disrupting services, or weakening rival nations. There are other many threats in 2025 which uses by attackers. Why Should Concerned? How Cyberattacks Affect You Cyberattacks are not solely the concern of large companies, they can affect you personally in some challenging ways: Your Role in Cyber Defense: Staying Secure in Today’s Digital World Your Part of Cyber Security: Keeping Safe in Today’s Cyber-Savvy World In conclusion Cybercrime is no longer simply a news item – it is an actual, rising threat to individuals, businesses, and society at large. Although it may seem like a large, daunting issue, the good news is that each one of us can be a part of the solution read tech and lifestyle related blogs https://lifeandtecnology.com.
Digital Footprints: What the Internet Exposes-From Opportunities to Risks About You
Digital Footprints: What the Internet Knows About You We cannot imagine our life without internet because now all our work, be it personal or professional, is done through internet. You do most of your work with the help of internet. Have you ever thought that in this digital world, what does internet know about you? In this article, we will tell you What Are Digital Footprints? Your digital footprint is the collection of data you leave behind whenever you use the internet. A digital footprint sometimes called a digital shadow – is the body of data that an individual creates through their actions online. Almost every online activity leaves some form of digital trace the data trail an individual creates through their online activities. They are two types of Digital Footprints- Active Digital Footprint: What You Leave Behind Online Active Digital Footprints – Information you share, such as social media posts, comments, emails, or account sign-ups. An active digital footprint refers to the data you intentionally share online. Examples of Active Digital Footprints Why Active Digital Footprints Matter Active digital footprints matter because they shape your online identity, impact your privacy, and influence how others view and interact with you. Here’s key factors why they’re important: How to protect your Active Digital Footprint By being mindful of what you share, you can protect your privacy and online identity. Simple steps like adjusting privacy settings, avoiding oversharing personal details, and thinking before you post can help safeguard your digital presence. Passive Digital Footprints – Data collected without your direct input A passive digital footprint is the track of data that is collected about you without your direct involvement or awareness. Unlike an active footprint—where you knowingly share information—passive footprints are formed as websites, apps, and advertisers track your online behavior automatically. Examples of Passive Digital Footprints Live example when you search for shoes on Flipkart and then see related ads on social media, it’s an example of passive digital footprints. Why Passive Digital Footprints Matter How to protect Your Passive Digital Footprint While it’s nearly impossible to erase your online presence, you can limit exposure with some simple strategies: How your Digital Footprint used Why Should You Care? Final Thoughts Your digital footprint is more than just a tech catch online it’s a reflection of your digital identity. Being aware of how it’s created, used, and sometimes exploited is essential in an age where data is currency. By making wise choices online, you can protect your privacy and shape a digital presence that aligns with your values. for more information about this topic click here.
What is Artificial Intelligence?
AI is Artificial intelligence. Artificial intelligence (AI) is a tool that generates text and images based on search engine browser databases and technologies that enable devices to perform various advanced functions, understand speak, and write many languages, including the ability to see, analyze data, and make recommendations. When Artificial Intelligence is introduced? AI was introduced in 1956. John McCarthy an American computer scientist, is known as the father of AI. The field of AI research was founded at a workshop held on the campus of Dartmouth College in 1956. Attendees of the workshop became the leaders of AI research for decades. Many of them predicted that machines as intelligent as humans would exist within a generation. That researcher work on ai models in previous years but generative Ai get success in 2021 for more information of AI click here. The AI boom in 2021 was a turning point, here’s how the landscape evolved: 2021: The Spark Top Five AI Models of 2025 Some other best AI models Artificial Intelligence brings revolution in everyday life AI is involved in our everyday life. Nowadays Ai is available in each device like computer, pc, smartphone and home appliances. No doubt it makes our live easy if you have any doubt you don’t have to search on google. AI clear your doubt in seconds. student to working professional take help from Ai for their work. Student solve their assignments from ai.If working professional have a task but little time for that. They use ai for save time and complete the task before the deadline. Artificial Intelligence can solve the language barrier If you’re a go out of town or out of country you don’t their local people language you can translate your language in their language through Ai. It’s breaks the language barrier. Artificial Intelligence use in social media and OTT Social media platform like facebook and instagram use ai to personalize your feed suggest friends you might know and filter out the content. OTT platform like Netflix and Amazon prime video use AI for suggest a content based on past behaviour preferences. AI use in our Home Home appliances are controlled by Alexa or siri any other ai model. Alexa helps us with tasks like playing music, answering questions, controlling smart home devices using just our voice. Artificial Intelligence brings change in Electronic Industry AI is powering a wide range of consumer electronics, making devices smarter. All electronic companies making inbuilt ai feature in home appliances like Artificial Intelligence brings change in the healthcare industry: Key Applications of AI in Healthcare: Artificial Intelligence is transforming education in exciting ways, Here are some key applications: Artificial Intelligence involve in every industries. Here’s a more detailed look at how AI is hit various industries: In essence, AI is a transformative technology that is reshaping industries by automating tasks, enhancing creating new alternatives for innovation and growth. Artificial Intelligence future We can not predict future but AI is reshaping every industries and human daily lives across various domains. AI will become a fixture in many aspects of our personal and business lives. Generative AI models such as GPT-4 have shown huge promise in the short time they’ve been available for public consumption, but their limitations have also become well known. Global AI Strategies: More than 60 countries are developing AI policies to harness its benefits while addressing risks. AI is projected to add USD 4.4 trillion to the global economy through continued innovation Subscribe * indicates required Full Name Email Address * /* real people should not fill this in and expect good things – do not remove this or risk form bot signups */
Disclaimer
Last updated: April 08, 2025 Interpretation and Definitions Interpretation The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural. Definitions For the purposes of this Disclaimer: Disclaimer The information contained on the Service is for general information purposes only. The Company assumes no responsibility for errors or omissions in the contents of the Service. In no event shall the Company be liable for any special, direct, indirect, consequential, or incidental damages or any damages whatsoever, whether in an action of contract, negligence or other tort, arising out of or in connection with the use of the Service or the contents of the Service. The Company reserves the right to make additions, deletions, or modifications to the contents on the Service at any time without prior notice. This Disclaimer has been created with the help of the Disclaimer Generator. The Company does not warrant that the Service is free of viruses or other harmful components. External Links Disclaimer The Service may contain links to external websites that are not provided or maintained by or in any way affiliated with the Company. Please note that the Company does not guarantee the accuracy, relevance, timeliness, or completeness of any information on these external websites. Errors and Omissions Disclaimer The information given by the Service is for general guidance on matters of interest only. Even if the Company takes every precaution to ensure that the content of the Service is both current and accurate, errors can occur. Plus, given the changing nature of laws, rules and regulations, there may be delays, omissions or inaccuracies in the information contained on the Service. The Company is not responsible for any errors or omissions, or for the results obtained from the use of this information. Fair Use Disclaimer The Company may use copyrighted material which has not always been specifically authorized by the copyright owner. The Company is making such material available for criticism, comment, news reporting, teaching, scholarship, or research. The Company believes this constitutes a “fair use” of any such copyrighted material as provided for in section 107 of the United States Copyright law. If You wish to use copyrighted material from the Service for your own purposes that go beyond fair use, You must obtain permission from the copyright owner. Views Expressed Disclaimer The Service may contain views and opinions which are those of the authors and do not necessarily reflect the official policy or position of any other author, agency, organization, employer or company, including the Company. Comments published by users are their sole responsibility and the users will take full responsibility, liability and blame for any libel or litigation that results from something written in or as a direct result of something written in a comment. The Company is not liable for any comment published by users and reserves the right to delete any comment for any reason whatsoever. No Responsibility Disclaimer The information on the Service is provided with the understanding that the Company is not herein engaged in rendering legal, accounting, tax, or other professional advice and services. As such, it should not be used as a substitute for consultation with professional accounting, tax, legal or other competent advisers. In no event shall the Company or its suppliers be liable for any special, incidental, indirect, or consequential damages whatsoever arising out of or in connection with your access or use or inability to access or use the Service. “Use at Your Own Risk” Disclaimer All information in the Service is provided “as is”, with no guarantee of completeness, accuracy, timeliness or of the results obtained from the use of this information, and without warranty of any kind, express or implied, including, but not limited to warranties of performance, merchantability and fitness for a particular purpose. The Company will not be liable to You or anyone else for any decision made or action taken in reliance on the information given by the Service or for any consequential, special or similar damages, even if advised of the possibility of such damages. Contact Us If you have any questions about this Disclaimer, You can contact Us:
Privacy Policy
Last updated: April 08, 2025 This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You. We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Privacy Policy Generator. Interpretation and Definitions Interpretation The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural. Definitions For the purposes of this Privacy Policy: Collecting and Using Your Personal Data Types of Data Collected Personal Data While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to: Usage Data Usage Data is collected automatically when using the Service. Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data. When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data. We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device. Information from Third-Party Social Media Services The Company allows You to create an account and log in to use the Service through the following Third-party Social Media Services: If You decide to register through or otherwise grant us access to a Third-Party Social Media Service, We may collect Personal data that is already associated with Your Third-Party Social Media Service’s account, such as Your name, Your email address, Your activities or Your contact list associated with that account. You may also have the option of sharing additional information with the Company through Your Third-Party Social Media Service’s account. If You choose to provide such information and Personal Data, during registration or otherwise, You are giving the Company permission to use, share, and store it in a manner consistent with this Privacy Policy. Tracking Technologies and Cookies We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include: Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. You can learn more about cookies on TermsFeed website article. We use both Session and Persistent Cookies for the purposes set out below: For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy. Use of Your Personal Data The Company may use Personal Data for the following purposes: We may share Your personal information in the following situations: Retention of Your Personal Data The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods. Transfer of Your Personal Data Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction. Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information. Delete Your Personal Data You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You. Our Service may give You the ability to delete certain information about You from within the Service. 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